҇kߵȌW(xu)У 20 o(j) 80 ԁѽ(jng)(jng)^ʮİl(f)չvȡ˾M(jn)L(zhng)ڽĸͰl(f)չҎ(gu)VҪ( 2010? 2020 ) _ָ: kǽI(y)l(f)չҪL(zhng)c(din)ʹM(jn)ĸҪ(j)ҪѰl(f)չkҪ؟(z)Ą(l)YYkW(xu)M(jn)(hu)Ԫ(d)ekͬekȶNʽdkƪ(d)W(xu)Ժ\(yn)ЙC(j)֧kУ(chung)wƙC(j)ƺģʽ|(zh)kɫkһˮƽkУ@(du)kУİl(f)չ}оҪĬF(xin)(sh)x҇ߵȽëW(xu) 2015 ѽ(jng)_(d) 40% A(y)Ӌ(j) 2019 _(d)50% M(jn)ռAڸߵȽռAε֮ǰdzбҪ(du)҇F(xin)kУİl(f)չM(jn)оԸõƄ(dng)҇ߵȽI(y)ռAεĵͨ^(du)҇F(xin)kУĬF(xin)c}оkУl(f)չ SWOT (du)(yu)҇kУİl(f)չһЩČ(du)߽h
һ҇kУİl(f)չF(xin)c}
҇ߵȽռAμ֮H˸õذl(f)չkУбҪȌ(du)҇kУĬF(xin)Ҫ}M(jn)оֻF(xin)͆}ĻA(ch)ϣ(du)҇kУl(f)չнO(sh)ԵČ(du)߽h
( һ) ȫkF(xin)
ȫ挦(du)kУF(xin)оҪԽW(wng)վP(gun)kУĔ(sh)(j)YM(jn)оwͨ^(du)ȫF(xin)kУĔ(sh)ĿW(xu)F(xin)̎F(xin)ȫÿ(g)ʡݵľwF(xin)չ_
1 ȫkУĔ(sh)Ŀ
ߵȽҎ(gu)ģС̶ܴϿͨ^ߵȌW(xu)УĔ(sh)ӳ˸õطӳ҇kУĬF(xin)ͨ^Ѽ 10 Ĕ(sh)(j)ӳ҇kУĔ(sh)׃څ(sh)( D 1ʾ) kУ 2003 굽 2014 Ĕ(sh)L(zhng) 4.21 2004 굽 2005 gĔ(sh)׃@(j) 2016 µġI(y)l(f)չy(tng)Ӌ(j)(bo)Ĕ(sh)(j)Ŀǰ҇kУĔ(sh)ѽ(jng)_(d) 734 ռȫF(xin)2 879 У25. 5%
2ȫkУČW(xu)F(xin)
kУУW(xu)˔(sh)ĬF(xin)Ըȫطӳ҇kУİl(f)չF(xin)(j)vġȫI(y)l(f)չy(tng)Ӌ(j)(bo)Ĕ(sh)(j)Rõ 10 kУУW(xu)(sh)׃څ(sh)2014 kУУW(xu)˔(sh)(du) 2003УW(xu)˔(sh)L(zhng)7.25( D 2 ʾ) 2004 ?2007 kУW(xu)˔(sh)L(zhng)ĎSr(sh)gƣУ˔(sh)ڲL(zhng)(D 3 ʾ) ıУW(xu)˔(sh)2006 ǰƌW(xu)У˔(sh)ڱУ˔(sh)(D 4 ʾ) @Ҫ?yn)҇kУkW(xu)Ӵ^SF(xin)kУIJl(f)չ 2007 ˔(sh)^ˌУ˔(sh)ڲL(zhng)2007 ?У˔(sh)]̫׃2011 2012 F(xin)˜pٵĠr( D 5 ʾ)
3 ȫkУĽ̎F(xin)
AW(xu)ǰУL(zhng)÷Of: W(xu)Ǵ֮^Ҳ˴֮^Ҳ̎YԴ(du)һУİl(f)չP(gun)Ҫͨ^(du)kУ 5 Ľ̎YԴĔ(sh)(j)l(f)F(xin)kУĽ˔(sh)͌ν̎˔(sh) 5 ʬF(xin)L(zhng)څ(sh)(sh)һֱڌν̎˔(sh)ߵҲ( D 6 ʾ) ُȁ 5 һֱ 19. 812010 ?2013 Dz½2013 ֳڅ(sh)( D 7 ʾ) @fkУĎYʮ־oȱ
ͨ^(du)ȫkУĔ(sh)УW(xu)ĬF(xin)̎ĬF(xin)ȷľwԺҪM(jn)һ҇ÿ(g)ʡݵkУ( kW(xu)) ĬF(xin)ͨ^l(f)F(xin)֮⣬ȫÿ(g)ʡݶkУԏV|ʡ_(d) 54 ຣʡֻ 1 ÿ(g)ʡkУĔ(sh)V|ĴؑcϺ(ni)ɹϵkƸУĔ(sh)kƸУĔ(sh)ʡȫʡݵkƸУĔ(sh)kƵĸУ(sh)( D 8 ʾ) ȫÿ(g)ʡݓеĸN͵ĸ(sh)ck(sh)һУ(sh)ʡеkУĿ(sh)ҲԽ( 1 ʾ) @Nڅ(sh)ҲԿһ(g)^(q)ĸУ(sh)c(dng)?sh)صĽ?jng)(j)l(f)չˮƽvʷĻܴ(lin)ϵ
( ) ҇kУl(f)չдڵĆ}
҇F(xin)kУĬF(xin)Ͱl(f)չ^е\(yn)І}xȡa(chn)(qun)Y(ji)(gu)I(y)O(sh)Y(du)齨O(sh)ȷ^ͻĆ}M(jn)
оw
1 kУa(chn)(qun)
ʮİl(f)չ^a(chn)(qun)}һֱ_kߵȌW(xu)Уl(f)չһ(g)(yn)؆}a(chn)(qun)ؔ(ci)a(chn)Й(qun)ĶԺͮa(chn)(qun)wĶʹkУĮa(chn)(qun)y 1997Cġ(hu)kW(xu)l 2002 CġkM(jn)ٵ2004 ġkM(jn)(sh)ʩlmȻߌ挦(du)kУĮa(chn)(qun)M(jn)һҎ(gu)(zh)^ڮa(chn)(qun)漰(ni)^ͮa(chn)(qun)wď(f)sʹkУ̎a(chn)(qun)^̴һЩ}@Щ}Ĵ(du)kУİl(f)չekߵķeOԵȷ控TOӰ푡
2 kУY(ji)(gu)
(j)F(xin)I(y)ƶеķY(ji)(gu)kУķY(ji)(gu)Ҫָ: kУ骚(d)ķˌ(sh)wekߡQߺͽș(qun)P(gun)֮gP(gun)W(xu)У\(yn)Ic(qun)õһNC(j)ƻMY(ji)(gu)mȻĿǰ҇kУ(sh)С(hu)I(lng)(do)µԺ( У) L(zhng)ؓ(f)؟(z)ơھwĈ(zh)^ж(hu)УL(zhng)ę(qun)ֳF(xin)(qun)؟(z)Ġrߵę(qun)I(lng)ܶġԽλ͡ȱλF(xin)ʹkУھw\(yn)^Ƕ(hu)ę(qun)һҪ(d)F(xin)ֵBӱļ廯AԼӳиI(y)ĴHc(din)F(xin)ijF(xin)ʹkУĹěQߺyƌW(xu)r(sh)˶L(zhng)ġһáF(xin)еķY(ji)(gu)еıO(jin)C(j)(gu)ơkУC(j)(gu)IJ(du)kУl(f)չ\(yn)ЛQߵĿƌW(xu)ԎTOӰ
3 kУƌW(xu)
Ŀǰ҇kУѽ(jng)_(d) 734˱kУȺw(ni)ĸУͱȻͬܰÿһУȫͬ͡J(rn)F(xin)kУȫͬ`^(q)(hu)ʹƶľwkУkһСһL(fng)yᘌ(du)ԺͲʹںڵĈ(zh)^дһϵеĆ}(du)kУ(sh)ʩkУl(f)չIJ֮xkУķwĶԺkУ(ni)IJԣʹkУķɞһ(xing)dz(f)s΄(w)(du)F(xin)еkУM(jn)з(du)IԺͷǠIԵkһҕͬʡt(hu)a(chn)(jng)(j)W(xu)fġرĶ(hu)kW(xu)ķeOF(xin)еķkͷ(bio)(zhn)дM(jn)һƺͿƌW(xu)ˣ҇kУĿƌW(xu)ɳm(x)l(f)չҪ·҇kУİl(f)չ^б횸߶ҕkУƌW(xu)Ć}
4 Y(du)齨O(sh)}
̎YԴһУðl(f)չҪCY(du)齨O(sh)ÿһУڰl(f)չ^б횽QҪ}֮һ҇kУl(f)չlƣڎY(du)齨O(sh)RȹkW(xu)У(yn)صĆ}kУĬF(xin)kУĽ̎ҪԴ傀(g)һ(g)Ƹ̎; ڶ(g)Ƹ(yng)îI(y); (g)ǏĹkУƸϽ̎; Ă(g)ǏkУ{(dio); 傀(g)У(ni)ǽ̎D(zhun)傀(g)ԴĽ̎(du)ČW(xu)v̎ČW(xu)vձ^; Q˹kУݵϽ̎⣬̎Q(du)f^; g(gu)ɁkУĎYg^С(jng)(yn)ȱđ(yng)îI(y)kW(xu)УݵϽ̎ռȴ(jng)(yn)S̎ռ^СkУĽ̎(du)Ҳ(dng)^Y(du)鲻(wn)Ć}
5 kУI(y)O(sh)ȱɫ
҇F(xin)kУO(sh)ÌI(y)r(sh)^(hu)TI(y)錧(do)繤̹ؔ(ci)(jng)ZϢcӋ(j)C(j)ȌI(y)ÿһkУ_O(sh)ƵČI(y)(du)TI(y)ʹÿһkУČI(y)O(sh)áͬ|(zh)څ(sh)dz@@Nͬ|(zh)څ(sh)ʹkУİl(f)չȱɫ˂f: oУHԌI(y)^(q)ָУǷdzyȵI(y)ɫȱʹòkУ(jng)(zhng)Ҳȱ?yn)?sh)УԻycУвԡI(y)O(sh)Û]ɫĆ}(du)҇kУδĿɳm(x)l(f)չTOӰ
҇kУl(f)չ SWOT
҇kУl(f)չ SWOT( StrengthsWeaknessOpportunitiesThreats) 2 ʾ
( һ) (ni)?j)?yu)(sh)( Strengths)
1 kУ\(yn)ЙC(j)ƙC(j)(dng)`
(du)ڹkУkУ\(yn)ЙC(j)Ʒи`ԣ?yn)҇kУؓ(f)ӯ̝ٕ(hu)ܵؔ(ci)ܿĿ^С{(dio)^kԲ(j)(jng)(j)(hu)ȥ{(dio)䌣I(y)O(sh)ú˲B(yng)Ŀ(bio)kУڇҴᘵָ£\(yn)ЙC(j)ƵęC(j)(dng)`䲻l(f)չă(yu)(sh)֮һ
2 kУW(xu)(do)@
Դ}҇kУl(f)չ^б횸߶ҕĆ}kУҪnjW(xu)U{ČW(xu)M(fi)}kУ߶P(gun)עĆ}ӌW(xu)УԴkУƶW(xu)У(xing)ߵĕr(sh)횸ȥ]W(xu)VW(xu)(do)ʮ@
3 kУΣC(j)R(sh)(qing)
҇kУؓ(f)ӯ̝\(yn)еĽ(jng)M(fi)ͨ^Ј(chng)ȥ@ȡ(jng)I͕(hu)RP(gun)]ΣU(xin)kУđnR(sh)(qing)Ӱ˼ΣʹkУڰl(f)չ^cr(sh)M(jn)׃W(xu)Уl(f)չвm(yng)(hu)ĭh(hun)(ji)l(f)µĻ
( ) (ni)ӄ(sh)( Weakness)
1 kУI(y)O(sh)ȱɫ
kУO(sh)ÌI(y)r(sh)һζ^ġTI(y)ԬF(xin)еĹkW(xu)Уģ@NI(y)O(sh)÷ʽʹòkУČI(y)O(sh)áͬ|(zh)A(yn)أyԼɫ]ɫ͛]˸(jng)(zhng)@(du)kУڵİl(f)չʮֲ
2 kУ(ni)(qun)\(yn)еIJ
ekߺkУM^еIJͬؕI(xin)r(sh)kУںڵ\(yn)^гF(xin)˶(hu)cУL(zhng)(qun)ġԽλ͡ȱλF(xin)⣬F(xin)kУă(ni)Ӽ廯ăAҲʮ@ŮӰF(xin)ͻF(xin)ʹkУ(ni)ę(qun)\(yn)вĶʹÌW(xu)Уl(f)չěQyԿƌW(xu)
3 kW(xu)ܛӲl
(du)ڹkУf҇kУ]Їؔ(ci)֧֣ڌW(xu)УõM(fi)UȷҲȫͬkУᲢՓڸNkW(xu)YԴͽ(jng)M(fi)ʹkУܛӲO(sh)߀^g̎(du)kУڰl(f)չ^бҪŬӏ(qing)һ(g)档
( ) ⲿC(j)(hu)( Opportunities)
1 ߵȽռAμ
ڽ2016 4 °l(f)ġЇߵȽϵ|(zh)(bo)桷@ʾ: 2015 УҎ(gu)ģ_(d) 3 700fˣλһ; У2 852 λڶ; ëW(xu) 40% ȫƽˮƽA(y)Ӌ(j) 2019 ҇ߵȽëW(xu)ʌ_(d) 50%ϣM(jn)ߵȽռAΡߵȽռAεļ҇kߵȽİl(f)չṩµC(j)
2 ҷߵ֧
20 o(j) 80 Ⱥ_(ti)һϵеߴʩ҇kI(y)İl(f)չ1997 Cl(f)ġ(hu)kW(xu)l2002 Cl(f)ġkM(jn)2004 Cl(f)ġkM(jn)(sh)ʩlȷɷҎ(gu)҇kУİl(f)չṩ߷ɱ
3pһO(sh)Ĵ
2015 (w)Ժʽӡl(f)ġy(tng)IM(jn)һW(xu)һW(xu)ƽO(sh)w҇pһO(sh)һϵĿ(bio)΄(w)M(jn)Hеĸ΄(w)֮һ҇(hu)kW(xu)еġkW(xu)M(jn)Hṩ˺ܺõʾpһO(sh)Ĵ҇kУİl(f)չṩõⲿC(j)(hu)
( ) ⲿ{( Threats)
1 Уĸ(jng)(zhng)
S˂ˮƽߣܶL(zhng)_ʼԼĺȥУxȥxԽoͬr(sh)ڇW(xu)(x)Ľ(jng)vM(jn)һ_韌W(xu)ҕҰW(xu)T̎ʹúܶW(xu)L(zhng)_ʼѺӱMȥx@ʹԭkУxԴp
2 (ni)kУĸ(jng)(zhng)
҇kУHHҪ挦(du)Уĸ(jng)(zhng)Ҫ߀ҪR(ni)kУĸ(jng)(zhng)ȫF(xin)е2 800УУ 70% ϶ڹkУĿǰУF(xin)(ni)kУһյǸ߿?jn)?sh)^ߵČW(xu)(bo)kУĴǷ?jn)?sh)^ϲ˺õĹkУČW(xu)(ni)l(f)չ^õĹkУŔˇ(ni)ă(yu)|(zh)Դ
3 ߵȽmg˿ڵp
҇ߵȽmg˿ڏ 2008 ԁʬF(xin)spڅ(sh)ߵȽmg˿ڵIJp٣ʹ҇kУԴR(zhn)ߵȽmg˿ڵIJpʹÇ(ni)SkУıָ(bio)yӋ(j)@Nڅ(sh)IJm(x)(du)҇kУ½kУİl(f)չ(hu)(yn)صě_
҇kУl(f)չČ(du)߽h
( һ) M(jn)һkУa(chn)(qun)ķɷҎ(gu)
҇kУl(f)չ^Юa(chn)(qun)Ć}(du)҇kİl(f)չTOӰ˸õشM(jn)҇kУİl(f)չґ(yng)ԓڡ(hu)kW(xu)lkM(jn)kM(jn)(sh)ʩlȷɷҎ(gu)ĻA(ch)M(jn)һkУa(chn)(qun)ķɷҎ(gu)
ȣҪ_綨҇kУڰl(f)չ\(yn)^иNͬؔ(ci)a(chn)Й(qun)(j)ƶȽ(jng)(j)W(xu)ɵĻʯՓ??˹: ֻҪؔ(ci)a(chn)(qun)_ҽ׳ɱߺСôoՓ_ʼr(sh)ؔ(ci)a(chn)(qun)xlЈ(chng)KY(ji)Чʵ(sh)F(xin)YԴõ(yu)һ_ʼҪ(du)҇kУͬ|(zh)Ya(chn)Й(qun)M(jn)_綨Ҫᘌ(du)kIYҪʽͶYkW(xu)YkW(xu)ͻϼYkW(xu)ʽƶ_Įa(chn)(qun)wkֻЏһ_ʼ_ؔ(ci)a(chn)(qun)ܞ҇kУ\(yn)^гF(xin)Įa(chn)(qun)}ĺQṩǰl
(yng)ķɷҎ(gu)A(ch)ϣᘌ(du)F(xin)еIJ֗lԲ(qing)ȱc(din)M(jn)һ(qing)ɷҎ(gu)IJF(xin)еķɷҎ(gu)(du)kУKֹr(sh)ʣؔ(ci)a(chn)ķ䣬W(xu)߷ͨ^(du)ȡkM(jn)еҎ(gu)͡gǠIM(hu)Ӌ(j)ƶȡP(gun)֧Y(ji)ķM(jn)һfF(xin)ԭtȱɲҪM(jn)һĻ(x)P(gun)ɷҎ(gu)P(gun)lĿɲ
( ) kУY(ji)(gu)
҇F(xin)kУķY(ji)(gu)TƵĵطɴ˽o҇kУİl(f)չܶӰ
_kУkW(xu)λkУkW(xu)Ŀ乫Ե@ҪkߵȽ|(zh)QġkУڴ_kW(xu)λĕr(sh)һҪ]kߵȽĹͬr(sh)߀Ј(chng)Ľ(jng)Iȥ(jng)IkУkУͬڹԵõؔ(ci)֧֣ڬF(xin)еЈ(chng)(jng)(j)l¡\·ˣkУ횓Ј(chng)錧(do)Ľ(jng)I
̎ö(hu)cУL(zhng)ę(qun)P(gun)ϵF(xin)еĶ(hu)I(lng)(do)µУ( Ժ) L(zhng)ؓ(f)؟(z)w\(yn)^еһЩ}ʹ҇kУķY(ji)(gu)Ҳچ}˸@Nrͨ^kW(xu)³̵ƶQF(xin)ж(hu)Ɔ}M(jn)һӶ(hu)ijɆT_ÿһõV_(hu)ę(qun)ʹö(hu)ę(qun)܉³̵ļsʹ߀ҪM(jn)һ_L(zhng)(hu)УL(zhng)ę(qun)ʹԵę(qun)õ\(yn)
M(jn)һ҇kУıO(jin)C(j)M(jn)һƺ䌍(sh)O(jin)(hu)ę(qun)֮⣬߀ɏVĸУ̎W(xu)͌W(xu)L(zhng)MɵıO(jin)C(j)(gu)ʹö(hu)ę(qun)õЧıO(jin)Ķ҇F(xin)kУķY(ji)(gu)
( ) M(jn)һƌW(xu)kУķ
҇kУƌW(xu)l(f)չ^дڵĆ}֮һ 2016 깤Ҫc(din)_: M(jn)kĸM(jn)һIJ_(ti)Ą(l)(hu)dkM(jn)kl(f)չҊоӆkУӛ(sh)ʩ(x)tIkУO(jin)팍(sh)ʩ(x)t?q)ʩkУ_ȫk(hu)h
Ҫ(do)k(du)l(f)_(d)ʡᘌ(du)ͬҎ(gu)kУ÷ԇc(din)eۺkУĽ(jng)(yn)ԱԺȫ(ni)ƏVԇc(din)kУķǰl(f)F(xin)kУڷ^еĆ}kУ(bio)(zhn)M(jn)һƌW(xu)Ҳ(qing)(bio)(zhn)ᘌ(du)ԡ
F(xin)еkУҲҪeO̽Ч;?yn)kУ˽l(f)չ^дڵĆ}ͬF(xin)(sh)ҪwֻнY(ji)F(xin)(sh)ҪͬF(xin)憖}Č(du)߽hŕ(hu)ᘌ(du)ԺͬF(xin)(sh)xҲ(hu)M(jn)һ(bio)(zhn)ƶĿƌW(xu)ԺͿɲԡ
ߵȽ}kߵȽҪY(ji)Ϯ(dng)ǰkУl(f)չ^еĆ}ͬF(xin)(sh)Ҫ(du)kУķM(jn)뼚(x)µՓ͌(sh)CоkУĿƌW(xu)Č(sh)ṩՓ֧֮kУĿƌW(xu)ҪkУkߵȽҵȲͬwȺȺkУŬʹkУķM(jn)һƌW(xu)
( ) ܛӲl(qing)I(y)O(sh)ɫ
҇F(xin)еkУڰl(f)չ^ȱهؔ(ci)ֵ֧ԭʹܛӲ(du)kW(xu)УDzܛӲĬF(xin)M(jn)һʹkУڎYM(jn)(yu)|(zh)Դȷچ}
ȣkУҪeO(zhng)ȡҸ(xing)ߵ֧ڌW(xu)Уõءյȷ栎(zhng)ȡă(yu)ĶóYԴM(jn)һkУkW(xu)ܛӲl
Ҫӏ(qing)҇kУY(du)齨O(sh)˸õؽO(sh)kУĽ̎(du)ćҌvҪ_(ti)P(gun)ķɷҎ(gu)CkУĽ̎kУĽ̎ƽȵĕxC(j)(hu)Ͱl(f)չǰM(jn)ͬУgYĺ(dng)kУĽ̎M(jn)kУXkУĽ̎һȡ; kУvkУҪ(jin)̎kW(xu)Խ̎鱾Ľ̎ƶȡн꼤(l)ʩu(png)C(j)Ƶȣ߬F(xin)н̎(du)ķ(wn)ҴM(jn)(yu)|(zh)̎YԴ; Ľ̎v̎Ҫӏ(qing)W(xu)(x)ŬČI(y)B(yng)õͶI(y)õĻA(ch)
(qing)I(y)O(sh)õɫɫи(jng)(zhng)ᘌ(du)ЩkУI(y)O(sh)áͬ|(zh)څ(sh)һζTI(y)ĬF(xin)kУO(sh)ԼČI(y)r(sh)һҪkɫkˮƽI(y)O(sh)Ҫԡ(hu)錧(do)Խ̕(hu)W(xu)˺B(yng)I(y)g(sh)nӋ(j)ƶn̘(bio)(zhn)x̿ƕMW(xu)ƌI(y)(du)ṩm(yng)ıϗl܉kɫI(y)ֻkԼɫI(y)ܲ(jng)(zhng)(yu)|(zh)Դܲ҇kɳm(x)l(f)չĄ(dng)
֮k҇I(y)l(f)չҪL(zhng)c(din)ʹM(jn)ĸҪ҇kУİl(f)չһҪF(xin)͆}ĻA(ch)J(rn)ă(yu)ӄ(sh)C(j)(hu)c{˵̽mԼl(f)չĵ·Ŭ҇M(jn)ߵȽռAκ͝M˂ԵĽؕI(xin)